Sorry to have been a little quiet, but I have a very new 8 lbs 6 oz excuse. Will be back up to speed in a few days (hopefully).
What's this all about?
- I'm Mark Phillips, the founder and CEO of Bluefrog. After a decade working for both ActionAid and YMCA England, I decided in 1997 to create the fundraising agency that I had been searching for. This is my private space where I share ideas, results, research findings and the odd thought on fundraising. I try to avoid looking at my belly button and concentrate on stuff that will make fundraising more effective. It should all be stuff that you can actually use. If you want to know more, click on the About button below.
Free updates
Where I work
Popular posts
- Show donors what they can do. Not what they can't
- The Society for Nice, Middle-Class Older People needs your help
- How to create a great donation form
- Donors have needs too
- Focus on the single minded proposition
- How to reduce face to face attrition by up to half
- How to supercharge your charity newsletter
- The misdirected power of the brand
Free Bluefrog research
Recent Posts
- Give donors what they value and they will reward you
- Mobile giving – it's easy to stand out in a crowd of one
- Write a soap opera, not a news story
- The secret life of a donor – video evidence
- If you want people to read your appeals, remember this...
- Please like the condescending corporate brand page
- Jeff Brooks to speak in the UK
- Fundraising advice from Snoopy
- The impact of peer-pressure on giving (or ask the stingiest people to give last)
- What do we do about face to face fundraising?
Categories
- academic fundraising
- Ace Africa
- Action for Children
- ActionAid
- administration costs
- Advertising
- Age Uk
- American Red Cross
- Amnesty International
- arts fundraising
- Ask Direct
- banner advertising
- Barnardo's
- Barriers to giving
- Batman effect
- BBC Children In Need
- Bergstrom Effect
- BHF
- Books
- brand
- briefing
- British Red Cross
- Bullying UK
- CAFOD
- Cake Wrecks
- campaigning
- Camphill Family
- Cancer Research UK
- Care International UK
- Care International USA
- Catholic Relief Services
- Celebrity
- Centrepoint
- Charity:Water
- Charitybloggers.com
- ChildLine
- Children In Need
- Childs i Foundation
- Choice
- Christian Aid
- CLIC Sergant
- Coca Cola
- Collection boxes
- Combating helplessness
- Comic Relief
- Community fundraising
- complaint handling
- Conferences
- copywriting
- Corporate Fundraising
- Crowdsourcing
- Data planning
- Denver's Road Home
- direct debits
- direct mail
- direct marketing
- Direct Relief International
- Disasters Emergency Committee
- Donation Forms
- Donor needs
- Donorschoose
- Eden Project
- Elite givers
- Emergencies
- Events
- eye tracking
- Face to Face
- FEED
- fonts
- FORGE
- Friends of the Earth
- FRSB
- Fundraising resources
- Games
- George Smith
- Girl Guiding UK
- Grameen
- Great Ormond Street Hospital
- Greenpeace
- Guest posts
- Habitat for Humanity
- history of fundraising
- I CAN
- Idea generation
- IFAW
- Images
- International Rescue Committee
- Interweb
- IPhone
- Irish Hospice Foundation
- jobs
- Jumo
- JustGiving
- Kiva
- Lake Simicoe
- Lance Armstrong Foundation
- lapsing
- League against cruel sports
- Legacies
- Lendwithcare.org
- Leonard Cheshire
- Macmillan Cancer Support
- Magazines / newsletters
- Management
- Matched giving
- micro-finance
- Mid-value donors
- Misereor
- Mobile fundraising
- mythbusting
- NDCS
- Norwegian Cancer Society
- Nothing But Nets
- NSPCC
- NTT
- off topic
- Oikocredit
- Orbis
- Oxfam
- Oxfam America
- Oxfam Canada
- PDSA
- PETA
- Philosophy
- Poster advertising
- PowerPoint
- Press advertising
- Professional Fundraising magazine
- Prostate Cancer Charity
- Recession
- Recruitment
- Religion
- Reporters Without Borders
- Research
- restricted funds
- Results
- RNLI
- RSPB
- RSPCA
- Salvation Army
- Save the Children
- Scope
- See The Difference
- Sense
- Sex
- Shelter
- shops
- shops experiment
- Smithsonian Institution
- Social Information
- Social media
- Social networks experiment
- SOFII
- SPANA
- St. Mungo's
- Strategy
- Sue Ryder Care
- suggested donations
- Sustainable Harvest International
- Telephone
- Television
- Text giving
- Thanking
- The Art Fund
- The Big Issue
- The Children's Society
- The Humane Society
- The Hunger Site
- The National Trust
- tone of voice
- Trees for the Future
- TV
- typography
- UNICEF
- USPACE
- Viral
- Virtual gifts
- Vision Africa
- volunteering
- VSO
- War On Want
- WaterAid
- Web/Tech
- Weblogs
- Wikipedia
- Wildlife Direct
- Working with an agency
- World Food Programme
- World Malaria Day
- World Vision
- WSPA
- WWF
- YMCA
- Zoo
- £1 pack
Fundraising blogs and other ideas
- A K McCants : thought alchemy
- Agents of Good
- ask direct
- beautiful world blog
- best-laid plans
- Beth Kanter's Blog
- Blogs that link to queerideas.co.uk
- Charitable Giving and Philanthropy
- Charity Chatter
- Conor’s Fundraising Blog
- CoolData blog
- Creative Reaction
- Data Mining
- Do good, feel better
- Donor Power
- Fundraising Detective
- Fundraising Growth Now
- Future Fundraising Now
- Give and Take
- Jonathon Grapsas' blog
- Karen Zapp's blog
- Karl Wilding's blog | NCVO
- Ken Burnett's Blog
- Kent Philanthropy
- Kimberley's Comments
- Pamela's Grantwriting Blog
- Paul de Gregorio
- PsyBlog
- Punk Planning
- Scribbly Bark
- Sean Triner's blog
- Social Hallucinations
- Sofii.org
- Stephen George's Blog
- Steve Bridger's Blog
- Tactical Philanthropy
- TechSoup
- The Agitator
- The Association of Grumpy Old Fundraisers who know stuff
- The Direct Mail Man
- The Penguin Blog
- The Prospect Research Toolkit - Research Blog
- UK Fundraising
- Voluntary Sector Network | guardian.co.uk
- Zen and Inspiration
Less frequently updated ideas
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